Tatouage Couture Velvet Cream is the first matte lipstick with a velvety finish, a high concentration of pigments and an ultra–soft creamy texture. The lipstick retains moisture perfectly due to its creamy texture. Creates a tint effect on the lips due to the high level of persistent pigments. Providing a dense Coating, it gives maximum comfort: soft on the lips — unsurpassed in its durability. Its formula combines color preservation technology, the "Air layer effect" and the true luxury of haute couture.